The Impact Of COVID-19 On ECommerce: One Year Later
We’ve followed how COVID-19 affected eCommerce since the beginning of the pandemic, but what’s happening now? Looking back over the year, we have real concrete data for how eCommerce changed in 2020-21 and what can we expect for the future.
How COVID Impacted Ecommerce (The Numbers)
A lot has changed since the beginning of the pandemic, including how we shop. Online sales skyrocketed from March 2020 to 2021, bringing record numbers to eCommerce markets.
This boost has changed the future of eCommerce. According to a recent article from Digital Commerce 360, COVID advanced eCommerce by up to two years. The study also breaks down the overall numbers:
- $105 billion of additional online revenue was generated in 2020 in the U.S.
- Ecommerce sales jumped 32.4% to $791.70 billion in 2020
- 19.6% of total U.S. retail sales last year were eCommerce sales
- A lot of these increases were in specific industries, for example online sales of food and grocery retailers jumped 100%. Considering the move to online grocery shopping, this was expected.
What Does The Future Of Ecommerce Hold?
These numbers are mostly based on the pandemic, so it’s tough to predict what next year will look like outside of these 2021 ecommerce trends. However, increasing numbers in eCommerce sales overall (long before COVID hit) shows that this shift to online shopping is likely here to stay.
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