Strong Customer Service is Vital In the age of digital shopping, it is crucial for eCommerce businesses to have a clear customer service plan. Shipping mishaps and other problems can occur at any time, so you need a team that can handle them efficiently. Being able to solve customers’ problems helps build loyalty, and makes …
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Reduce Prices, Without Reducing Profits One of the biggest double-edged swords in commerce is the price discount. On the one hand, discounts are great for enticing people to buy items that are stalling. And yet, if you rely on discounts too often your profits will take a significant hit. As a result, creating ideal sales …
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Do Not Let Simple Mistakes Trip You Up To say the holiday shopping season is important for online sellers would be an understatement. Millions of people will be shopping online to get presents and take advantage of sales, so you have the potential to make big profits. This is why you must start preparing as soon as possible. …
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Keeping Tabs on Your Inventory As an online business owner, you should always be thinking about inventory control and management. Inventory control is the process of making sure you have the right amount of stock to keep up with demand. You have to supervise the flow of products so you know which products are selling …
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Advertising on Twitter Twitter is a popular tool for people looking to promote their businesses online. As of February 2019, the website has 321 million active users, so there are lots of people you can reach out to. Content moves fast on Twitter, so your goal is to create ads that both stand out and convert. Use this guide …
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Designing a Successful Homepage The homepage is the first thing most people will see when they visit your website. A well-designed homepage highlights the features of a business, and should offer users opportunities to explore the rest of the site. Without a good homepage, it will be difficult for you to convert people into paying customers. Design your homepage with the following elements …
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How to Push School Supplies Online shoppers are getting ready to buy supplies for the upcoming school year. Online sales of school supplies generated more than $58.1 billion in 2018, making this one of the most popular shopping periods of the year. It would be wise to have a good strategy in place if you plan to sell …
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Conducting an eCommerce Audit Anyone who operates an online store should be always be looking for ways to make optimizations. Any website that is not well optimized will not rank well on search engines, and will not perform as well as it can. If your website is not doing well, it might be a good idea …
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Selling Your Seasonal Wares Certain items you sell are more desirable during specific seasons, and this is something you need to stay on top of if you want to maximize profits. For example, school supplies sell the best in late summer and early fall, while snow gear sells the best during winter. By making the …
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Getting Shoppers to Leave Reviews The importance of online reviews cannot be understated for eCommerce business owners. When a product has positive reviews, customers are more inclined to buy it, since it is clear that others think highly of it. In addition, reviews can also help you improve your site’s search rank, since they show …
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