At Logicblock, We Focus on Making Things Simple

Running a successful ecommerce site can be a difficult and daunting task. Managing customer relationships is just as important as maintaining accurate inventory, and splitting your energies between customers and paperwork is a recipe for failure. That’s why at Logicblock we strive to keep things simple. By creating all your sales orders in one system, Logicblock’s 7cart ecommerce tools make managing your site as straightforward as possible. In fact, our customers rely heavily on our ability to streamline processes that will in turn increase online sales, make management easier, cut costs, and save the most valuable resource of all: time.

A Common Conversation

At Logicblock we love when customers ask questions because we always have the right answer. Here’s a common question we frequently hear from customers:

“How does Logicblock integrate with my backend or ERP?”

We’re so glad you asked! Here’s how it works:

We Send Sales Orders to the Backend

After a customer places an order on your (beautiful and responsive) ecommerce site, the order information is sent to your backend. This includes all the line item and pricing data associated with the customer’s cart, as well as the customer’s profile information. If the order comes from a returning customer, their info will be mapped to your backend, while new customer information can easily be entered on the fly, creating customer accounts for future use.

The Backend Sends Information Back

After you complete your usual procedures, your backend will send information directly to your site so that you have up-to-date access to:

  • Inventory
  • Shipping Notices (w/Tracking)
  • Payments
  • Order Status

In the end, all sales data is stored online in one easy-to-use system.

Why online?

Occasionally we’ll hear something like:

“What if I have customers who never place an order online?”

Well, let us ask a question in return. Do you manage any customers online? If you answered yes, then it really makes the most sense to manage them all online, where you can easily and accurately update product and pricing information, as well as customer profiles.

Making the switch to online only is easy, even with old-fashioned customers. Your “offline” customers never have to login or even visit your site, but you’ll be able to manage their orders on your site. This process also stores your customer’s information online, for the day when they do decide to access it.

Why All Together?

For your team, keeping your sales orders all in one online system is endlessly beneficial. All the tools you need to manage customers and pricing are already built into your online admin panel. Once your data is imported and configured for Logicblock’s ecommerce functionality, your data will always be available in one easily accessible and centralized location.

Increased online functionality has the added benefit of allowing your company to rely less on your backend programs. With Logicblock, there’s no line of sales reps waiting their turn to use the software, your reps are able to log in and place orders from anywhere.

What Your Customers See

In the end, it’s all about the customer experience. With Logicblock’s sales integrations, your site gives customers clear and instant access to products, pricing, and ordering. After all, what’s an ecommerce site for, if not selling? Customers are also able to build shopping lists, request quotes, view pricing information, and edit their accounts, all with the same ease of use they’ve come to expect from your site, courtesy of Logicblock.

With this robust front end, all your sales orders are created online and imported seamlessly into your backend.

What You See

Behind the scenes your site is just as helpful, informative, and straightforward for you as the front end is for your customers.

To Your Backend

Logicblock’s Sales Orders integration sends information directly to your backend, almost as if you’d typed it in yourself. In fact, our software integrations make the transfer of data even more accurate. This method prevents errors from redundant data entry, saving you time and money while ensuring order accuracy for your customers.

From Your Backend

After you complete your backend procedures, Logicblock enables you to import information to your site, allowing you to more easily track:

  • Inventory
  • Invoices
  • Payments Received
  • Fulfillment/Shipping Notices
  • And More
Read more
Read more

Responsive Websites & How They Work

You’ve spent a lot of time and money on your website. You’ve fussed over the layout, stressed over colors, even spent days experimenting with different fonts. The user interface is smooth, your store is easily searched, and you are finally open for business!

There’s just one problem. When you visit the ecommerce site on your phone it seems…off. The layout doesn’t fit on the smaller screen, you must scroll endlessly to find anything, and you’re constantly zooming in and out trying to read the inscrutable text. The pages are slow to load, and the whole experience is frustrating.

Where did you go wrong? What could you have done differently?

Logicblock has the answer, and it’s just three words long: Responsive Web Design.

What Is It?

Responsive web design (sometimes RWD, or, simply “responsive design”) is a model of website creation that allows sites to be easily viewed on as many different devices as possible including smart phones, tablets, laptops, and even Smart TVs.

How Does It Work?

Responsive Web Design relies on the use of Cascading Style Sheets, more commonly known as CSS or CSS files. CSS is a programming language that tells your browser how a website should look, or “present” itself. Presentational information like font, text size, and color are stored in a CSS file, while the content of your page (maybe a blog post like this) is stored in HTML or a similar coding language.

When a customer visits your site, the CSS file associated with your web page tells your customer’s device how your page should look. Then another programing language like HTML fills in your content.

What Does That Mean for You?

It means that creating new pages is simpler, because there is less coding to do. The same CSS file can be used for multiple pages.

It means faster load times, due to smaller file sizes.

And it means no matter what device your customer is using, your page always looks great.

Why Is RWD Important?

The modern office is everywhere, and deals are made in coffee shops, on trains, in planes, and every place in between. You want your customers to be able to reach your site wherever they are. Logicblock’s responsive websites automatically reformat to function on mobile devices. Being able to navigate your site on any device is important in and of itself, but the benefits of a responsive site don’t stop there.

Mobile-first Indexing

Since 2018, Google primarily uses the mobile version of websites for indexing and ranking. Previously, Google indexing focused on desktop versions of sites, but with the ever-increasing number of mobile users, it made sense to make the switch. In fact, in 2021 there were 4.32 billion unique mobile internet users. That means that worldwide over 90 percent of internet users primarily use a mobile device. If you want your website to create and maintain a high Google ranking, you’ll need a dynamic mobile website, and the fastest, most effective way to do that is with responsive design.

Cost Effectiveness

Without responsive design you’ll have to maintain multiple sites for mobile and non-mobile users, and that sort of inefficient redundancy will get pricey fast. Eliminate the cost of paying for additional sites by using RWD to maintain one site that works for everyone.


With responsive design, a change to your website is immediately reflected across all platforms. This flexibility is invaluable if you make regular additions to your website, want to tweak the design, or need to fix a small typo. Just make your change once, and its done.

Improved User Experience

Simply put, viewing a responsive website is a better experience. Eliminate zooming, scrolling, pinching in and out to read a sentence, etc. It all translates to ease of use and speed. The quicker and easier your mobile site is to navigate, the happier your customers will be.

The Benefits Are Clear

It should be obvious by now that a responsive site is a business necessity. With responsive web design, Logicblock makes it easy to create, maintain, and update your ecommerce site, so that your customers will always be able to find you.

Read more
Read more