Tips On How To Fight Online Fraud

Encrypting Payment Information

When purchasing something online or logging into a new site, having your payment information available leaves you susceptible to fraud. Incorporating seller protection is a strong step towards protecting the personal information of your costumers. Systems such as Paypal Express Checkout handles data protection of credit card information. With 7cart sites, credit card information is secured behind three walls for protection. You can also check out Logicblock’s IP range check tool for more ways to manage multiple addresses, as all sites are designed to PCI certification and vulnerability scans.  

Perform Site Backups  

Backing up your site is a crucial tool to ensure safety from fraud. Setting up regularly scheduled backups with your host provider is recommended for information security. If you have not already submitted a ticket to run a backup, it is essential to do so. Contact your hosting provider immediately if you don’t have site backups already installed.  

SSL Certificate Implementation  


An SSL certificate (secure sockets layer) ensures data is secure between your site and its servers. Having this certificate in the site footer lets visitors know of your site is secure. If you have yet to establish an SSL, you can do so with programs such as Thwate can get you started. SSLs are very effective tools toward navigating fraud. For all Logicblock plans, full website SSL is included! 

CAPTCHA on all Forms  

If you’ve browsed around the internet before, you have run into CAPTCHAs plenty of times. CAPTCHAs are designed to prevent scrappers from stealing e-mail addresses, mitigate comment spam, and monitor bots to ensure which web pages they should and should not be on. You can implement CAPTCHAs in three different methods: reCaptcha, SQUIGL-PIX, and ESP-PIX. Having your CAPTCHAs in place will help maintain confidential information remains on the proper pages.  

A Strong Password 

It may seem obvious, but having a strong password is a simple yet effective way to combat fraud. Recommended passwords are those with a mix of characters, both upper- and lower-case letters, and numbers. It is also encouraged for users to have a longer password to increase their protection against hackers. A strong password is one of the easiest and most sure-fire ways to keep your credentials safe.

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Logicblock Partner Spotlight: Fortune Web Marketing

Logicblock Partner Spotlight: Fortune Web Marketing

Introducing Fortune Web Marketing

At Logicblock, we pride ourselves on the ease and flexibility of our website’s systems and integrations thanks to strong partnerships, specifically our partnership with boutique marketing firm, Fortune Web Marketing, which began in 2012.

They provide both us and our customers with marketing strategies that benefit all teams involved, ensuring seamless integration of graphic design, content, analytics, and marketing. The FWM team is comprised of rockstars who excel in their roles as creative ninjas, content writers, and social media gurus to deliver a unique digital presence and sophisticated marketing strategy. Fortune Web Marketing says that they will “Rock The Web” and indeed they do.


Fortune Web Marketing was started in 2007 by Jennifer Stine with only one other employee. Now, fifteen years later, there is a staff of over 18 creatives with offices in Asbury Park, NJ, Atlantic City, NJ, and Redondo Beach, CA, with a fourth office on the way in Burlington, VT. Not only that, but they have an in-house video production company, WeStar Productions, which allows for easy integration of video content to a marketing strategy.


No matter what you’re looking for, Fortune Web can do it. Their services are varied, professional, and can integrate with Logicblock’s services.

7cart Integrations

Fortune Web Marketing is able to integrate the following services directly with 7cart:

+ Search Engine Optimization

+ Custom Content

+ PPC with Google and Bing ads

+ Custom Graphic Design

+ Merchandising

+ Catalog Integration

+ Mega Menu Build Outs

Other Marketing Services

In addition, they have several services that are performed off 7cart, but are mutually beneficial to both your company and theirs.

+ Social Media Marketing

+ Email Marketing

+ Video Production

+ Video Marketing

+ Print or Digital Graphic Design

+ Branding

+ Consulting

+ Web Design

The Value of Partnership

“The 7cart eCommerce platform is one of the strongest, and most flexible, eCommerce systems we have had the pleasure of working with,” said Jennifer Stine, Founder and President of Fortune Web Marketing. “We tremendously value all of the continuous improvements made within the system. We could not ask for a better synergy between a marketing firm and an eCommerce provider than the one we have today.”

“Our primary job is to make our 7cart platform the best platform out there,” said Alexander Nicolaides, President of Logicblock. “Fortune Web brings a tremendous amount of online marketing knowledge to the table, allowing us to focus on what we do best – building a truly exceptional eCommerce platform.”

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